About Us

Crafting fragrances rooted in tradition, devotion, and timeless luxury.

Anand Rasa


Anandrasa is India's first astrology-personalised luxury attar house — crafting pure, alcohol-free attars
inspired by the nine Navagraha planets, the twelve zodiac signs, and the 27 nakshatras of Vedic
astrology. Every Anandrasa attar is a hand-distilled pure oil perfume made using the traditional Indian
deg-bhapka technique, never diluted with alcohol or synthetic carriers. From Surya attar and Chandra
attar to nakshatra-specific attars like Rohini, Ashwini, and Mrigashira, our collection offers a
personalised fragrance for every birth chart.
Buy luxury attar online from Anandrasa for a fragrance that lives on your skin for hours, never
overpowers, and carries the soul of an ancient Indian ritual. Our attars are vegan, cruelty-free, halal by
formulation, and safe for sensitive skin. Browse the Navagraha attar collection, explore zodiac attars by
rashi, or let Mehak — our AI fragrance oracle — find the attar written in your stars.
Anandrasa attars are loved by spiritually-curious millennials and Gen Z across Delhi, Mumbai, Bangalore,
Pune, Hyderabad, Chennai, Kolkata, and Jaipur. Whether you are searching for an alcohol-free perfume,
a zodiac-based gift, a nakshatra attar for your birth star, or simply the finest luxury Indian fragrance
brand — Anandrasa is the modern attar house built around you.